The ADG Business School at Steinbeis University stands for value orientation and practical relevance, which open up real development perspectives for specialists and executives. In the bachelor (B.A.) or master (M.Sc.) programs, future-relevant topics are explored in depth in work-integrated manner – in the specializations General Management, Finance, Marketing, Retail Management, Business Transformation, Human Resources & Business Psychology, or Insurance Management. The flexible blended learning model combines digital self-study with interactive on-site phases at learning locations such as Montabaur Castle or alternatively 100% online. Individual support, direct practical transfer, and a strong network create a study experience that is professionally convincing and has a lasting impact – for people, business, and society.